Prev. Product Design @ Goodnotes
I have 3+ years of experience across event planning, media strategy, digital marketing, and tech (B2B/B2C, enterprise, product support), which has allowed me to work in both highly creative and highly analytical environments. My strength lies in user-centric design and market research. I’m always thinking about the ‘why’ behind user behavior and how design decisions connect back to real product impact and strategy.
📲 Product design
🔬 USER RESEARCH
Initiating early product concepts and driving product growth for an international consumer-facing service
📈 Marketing
🎨 Graphic Design
Designed advertising collateral for Don Toliver, Odd Mob, and UMI’s concert in Davis, California
👷♀️UX Architect
🖥️ Web design
Enhanced React compatibility and optimized issue tracking across core CLM applications to boost accuracy, usability, and workflow efficiency.
💡 UI/UX design
Showcased the transformative power of design– focusing on challenging perspectives, fostering meaningful interactions, and driving lasting emotional impact.
📰 Zine
🔮 Motion Graphics
Showcasing the environmental and community impact of public transportation, turning research and data into engaging visuals to advocate for change
